Monday, 8 May 2017

Evaluation Question 3.

What kind of media institution might distribute your media product why?

Media Institutions:

A media institution develops the distribution of a magazine and markets the different media products produced by a specific magazine.

Some of the different media institutions develop different types of magazines; as well as the style of magazines.


Distributions of major magazines: Billboard.

Whilst researching Billboard magazine and the different types of distributors of magazines; I found that Billboard magazine is distributed by Eldridge industries which was founded in November 1894 and carries onto be released every week with new content for their audience. Within over 15.2 million visitors per month visiting their website to look at their magazine. The editor of this particular magazine is Mike Bruno; whilst the publisher is Lynne Segall. They were originally advertising there magazine through a bill posting industry which was called Billboard Advertising before it changed to a bigger publishing service.                                                   

Other Magazine distributing institutions:

As well as the ones already stated within this post, a main magazine distributor is IPC media.

My chosen magazine distributer:
I would like IPC media to be the distributor of my magazine as this institution focuses on magazines such as NME, Look and others. The NME magazine and events that NME create are the events that I have decided to put within my magazine. Therefore, using IPC media to be my magazine distributor will allow me to link my magazine to NMe and other magazines like the one I have created.

Their institution also focuses on magazines that are targeted toward the same age range of my audience and also shows the similar headlines that my magazine focuses; with the same target audience and showing the same type of celebrities. However, my magazine focuses on R&B artists specifically.

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